Fresh Perspectives. Practical Ideas. Better Marketing.
Speaking & Workshops by The Marketing Edit™
Great marketing starts with curiosity, creativity, and a willingness to think differently.
We're bringing the ideas, experiences, and conversations behind The Marketing Edit: Basic and Brilliant to stages, teams, and organizations looking to make their marketing more meaningful and effective.
From brand building and marketing strategy to the realities of navigating an ever-changing industry, our sessions combine real-world experience, fresh perspectives, and actionable takeaways audiences can put into practice.
Good Marketing is Everyone’s Business
Whether you're leading a marketing department, wearing every marketing hat in a small business, or responsible for promoting an organization, there's something here for you.
We bring practical marketing insights, fresh perspectives, and real-world strategies to audiences across industries and experience levels.
Topics Worth Talking About
Every session can be tailored to your audience, industry, and event objectives.
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You don't need a bigger marketing budget. You need to do fewer things better.
A practical, fast-paced session that helps teams take a fresh look at their marketing efforts. We'll evaluate what's working, what's not, where opportunities are hiding, and how to prioritize the things that will make the biggest difference.
TAKEAWAY: A clearer picture of your marketing priorities and where to focus next.
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Mapping the moments that turn audiences into customers.
Great marketing doesn't happen in isolated campaigns. It happens across an entire experience. Explore how to map the consumer journey, identify meaningful touchpoints, uncover friction, and create more connected experiences from first impression to lasting loyalty.
TAKEAWAY: A better understanding of your customer journey and opportunities to improve it.
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Four essential ways to get to know your audience before you market to them.
Better marketing starts with better understanding. We'll explore four foundational research approaches that help marketers uncover consumer needs, identify opportunities, challenge assumptions, and make more informed decisions.
TAKEAWAY: Practical research tools to bring more insight and intention into your marketing decisions.
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More than a logo. More than a look. A brand people believe in.
What makes a brand memorable, meaningful, and worth connecting with? Explore the building blocks of a strong brand, from positioning and personality to storytelling and experience, and learn how to create a brand that inspires both customers and the people behind it.
TAKEAWAY: A stronger understanding of what makes brands resonate and stand apart.
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Better together: Turning partnerships into powerful brand experiences.
The right partnerships can do more than expand your reach. They can create shared value, build credibility, and introduce your brand to entirely new audiences. Learn how to identify the right partners, build meaningful collaborations, and turn partnerships into mutually beneficial opportunities.
TAKEAWAY: A framework for identifying and building partnerships that deliver value beyond visibility.
Ways to Get Us in the Room
Keynotes and Speaking
Fresh perspectives, engaging stories, and practical marketing insights designed to inspire audiences and spark new ideas.
Interactive Workshops
Roll up your sleeves and put ideas into action with hands-on sessions focused on strategy, brand building, and better marketing.
Team & Corporate Sessions
Bring your team together to challenge assumptions, explore new perspectives, and find fresh opportunities for your organization.
Panels & Conversations
From fireside chats to industry discussions, we bring thoughtful perspectives and real-world experience to the conversation.
Let's Make Your Next Event a Little More Brilliant.Have an event, conference, or team session in mind? We'd love to hear about it.